Is It Out of Scope? — SEO & marketing
Is adding SSO / enterprise login out of scope for a SEO / marketing project?
Yes. Authentication infrastructure has no organic search component and isn't covered by an SEO retainer under any framing, security-sensitive or otherwise.
There's essentially no SEO angle to authentication infrastructure, so a request like this landing with an SEO team is almost always about who's available to ask rather than any real connection to organic search work.
Is it out of scope?
Yes, cleanly. SSO is a security feature with no organic search implications, and it's outside an SEO retainer's scope regardless of framing.
Clause typically implicated
Clause typically implicated
Exclusions clause→ — The retainer covers organic search work — authentication infrastructure is excluded outright, with no adjacent SEO angle to lean on.
Example contract wording
Example contract wording (illustrative, not legal advice)
This is outside what we cover — SSO is a security/authentication feature with no real connection to our SEO work. I'd recommend looping in a developer with security experience for this one.
How MarginFlow flags it
MarginFlow flags SSO requests outside_scope on SEO contracts with high confidence, keeping the explanation short since there's no plausible SEO framing worth weighing — the account manager can redirect quickly.