Is It Out of Scope? — SEO & marketing
Is building a component library for future use out of scope for an SEO retainer?
Yes. Design system work has no connection to search strategy.
An unusual request on a search-focused retainer, most often coming from an SEO recommendation to standardize page templates for consistency and crawl efficiency, which the client extends into asking for the underlying component system.
Is it out of scope?
Yes. Recommending consistent page templates for SEO reasons is within scope; designing or building the reusable components themselves is design/development work.
Clause typically implicated
Clause typically implicated
Exclusions clause→ — Component library design and development is excluded work on an SEO retainer, separate from recommending template consistency.
Example contract wording
Example contract wording (illustrative, not legal advice)
We recommended standardizing your templates for consistency, but building the actual component library is a design/dev project — happy to point you toward the right team.
How MarginFlow flags it
MarginFlow flags component-library build requests outside_scope on SEO contracts, keeping retainer time on search strategy rather than design-system work.