Is It Out of Scope? — SEO & marketing

Are extra blog posts out of scope for an SEO / content retainer?

Yes, beyond the agreed quota. Writing and publishing a set number of posts per month is exactly what most content retainers cover — additional posts past that number are a volume increase, not part of the same deliverable.

This is one of the more common requests in an SEO/content retainer, precisely because the retainer already includes writing — the client just wants more of the same thing they're already getting, more often.

Is it out of scope?

Yes, once it exceeds the agreed monthly count. The quota exists because research, writing, and editing time scale with the number of posts — doubling the count roughly doubles the work, even though it's literally "the same" deliverable type.

Clause typically implicated

Clause typically implicated

Out-of-scope clause→ — Defines the retainer's monthly content quota — additional posts beyond that number are a quantity increase outside the agreed scope.

Example contract wording

Example contract wording (illustrative, not legal advice)

The retainer covers [X] posts a month, which we're on track for. Adding more this month means more research and writing time than the retainer's scoped for — I can quote extra posts at [$X] each, or we could talk about bumping the retainer's monthly count going forward if this is the new normal.

How MarginFlow flags it

MarginFlow tracks posts delivered against the contract's extracted monthly quota and flags requests that would push the count over as outside_scope, with a suggested per-post charge based on the retainer's existing rate — a straightforward volume check rather than a judgment call.

Catch scope creep the moment it lands in your inbox

14-day free trial · No credit card required